Behavioral Intelligence and Operational Design: Exploring Modern Service Models, Customer-Centric Platforms, and Sustainable Digital Infrastructure
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https://doi.org/10.70593/978-81-989050-0-0
Keywords:
User Experience (UX) Design, Human-Centered Design, Artificial Intelligence, Autonomous Systems, Decision Support Systems, Digital Transformation, Predictive AnalyticsSynopsis
In an era defined by rapid technological evolution and shifting consumer expectations, organizations are rethinking how they design, deliver, and sustain value. Behavioral Intelligence and Operational Design: Exploring Modern Service Models, Customer-Centric Platforms, and Sustainable Digital Infrastructure offers a timely exploration of how forward-thinking enterprises can align human behavior with intelligent systems to drive lasting transformation. This book is born from the convergence of disciplines—behavioral science, service design, and digital architecture. It aims to bridge theory with practice, helping leaders, strategists, and technologists understand the nuanced interplay between human motivation and operational efficiency. Through the lens of behavioral intelligence, we examine how insights into user behavior can inform smarter design decisions, foster engagement, and unlock new forms of value creation.
Modern service models are no longer built on static processes—they are dynamic, adaptive, and increasingly customer-driven. In these pages, we explore how platforms can be architected to empower users, scale seamlessly, and evolve sustainably. We also tackle the critical need for digital infrastructure that supports innovation while remaining resilient and environmentally responsible. Each chapter is designed to provoke thought, spark innovation, and provide actionable insights. Whether you are designing digital services, reimagining operational frameworks, or seeking to future-proof your organization, this book offers a roadmap to navigate complexity with clarity and purpose.
Our hope is that this work serves as both a guide and a catalyst, enabling organizations to thrive in a world where intelligence, empathy, and sustainability are not just competitive advantages, but foundational imperatives.
Chapters
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Mapping the digital consumer: Behavioural models and experience engineering in online environments
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Emotional drivers and cognitive triggers in designing personalized service interactions
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Constructing scalable and interoperable digital service platforms for modern enterprises
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Enhancing organizational efficiency through cross-functional workflow integration
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Real-time contextual marketing integration in digital product and service design
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Creating cross-industry synergy through unified experience delivery mechanisms
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Predictive personalization and micro-segmentation techniques in customer engagement
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Organizational agility through data-driven strategic and operational planning
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Intelligent resource management, productivity optimization, and KPI-driven operations
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Building consumer trust through transparent and ethical service design principles
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Infrastructure for autonomy: Designing networked service systems with intelligent interfaces
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Enabling the next generation of human-centered services through autonomous decision support
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Published
10 June 2025
Copyright (c) 2025 Srinivas Kalyan Yellanki
Details about the available publication format: E-Book
E-Book
ISBN-13 (15)
978-81-989050-0-0
Details about the available publication format: Book (Paperback)
Book (Paperback)
ISBN-13 (15)
978-81-989050-8-6
How to Cite
Yellanki, S. K. . (2025). Behavioral Intelligence and Operational Design: Exploring Modern Service Models, Customer-Centric Platforms, and Sustainable Digital Infrastructure. Deep Science Publishing. https://doi.org/10.70593/978-81-989050-0-0
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